The Cloud Printing Effect

The Cloud Printing Effect.

How cloud printing can reduce carbon emissions on every order placed.

This month we asked our LinkedIn audience if they know what cloud printing is. We were quite surprised to learn that 38% didn’t know. So, we’re here to tell you all about the phenomenon that is ‘cloud printing’.   

Our March blog looks at cloud printing in action and the numerous planet problems it’s solving. 

The problem

It’s no secret that transporting goods, and transporting them globally, creates substantial environmental issues and is highly unsustainable.   

As of 2020, the transport industry was actually responsible for around 1/3 of the world’s total CO2 pollution. Fast forward two years later and goods transported via road vehicles in the EU were responsible for around 25% of global CO2 emissions (Source: European Environmental Agency, 2022). 

Although a lot of progress has been made, such as the increasing popularity of electric vehicles, for example, it’s still not enough.   

As a global company with customers across 37 countries, we’re aware of the environmental problems created by transporting goods internationally whether it’s via road, air, or sea. We also know the solution. 

The cloud solution

For those who don’t know what cloud printing is, let us explain.  

Cloud printing is changing the supply chain and print management industry for the better. It pretty much does what it says – cloud printing enables companies to send orders to print via cloud software.   

But what does this mean for the planet?  


By being able to send orders to print via the cloud, you can send orders to print from one end of the world to the other. This means that you can significantly reduce your carbon emissions as you can print as close to the final mile as possible.  

Cloud printing can enable companies to save up to 67% of carbon emissions on every order placed.

The cloud effect at MRM Global, so far…

The diagram below shows cloud printing in action at MRM Global. 


  1. Our global customers order a printed POS or menu on Brand Creator.  
  2. The order is routed via our through our Supply Chain Network to one of our print partners as close to the final mile as possible.  
  3. We can print and ship the order locally and as close to the final mile as possible, thus reducing road miles, carbon emissions, and in turn our carbon footprint as a company.

For example, we can send an order for our global supply chain network to print for a customer in Australia via the cloud-straight from our HQ here in the UK.

Cloud printing is the future of print and supply chain management. As a global company, we have the responsibility to be part of the change we want to see in the world, and cloud printing is just one of many ways we can achieve this. 

Make sure you’re following us on LinkedIn to keep up to date with all thing’s sustainability here at MRM Global.

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